Virtual reality (VR), and the profound immersive experiences it generates, has the potential to revolutionize the digital retail landscape, providing numerous advantages for both consumers and retailers. While VR environments can provide consumers …

The COVID-19 pandemic accelerated online grocery shopping and disrupted customer loyalty. This study analyzes 45,603 Trustpilot reviews of grocery retailers across three eras: pre-pandemic, pandemic, and the “new normal”. We employ Linguistic …

As increasing merchants launched AI chatbots based voice shopping, how to lead customers to embrace the emerging voice shopping channel is a key issue raised by many merchants. Despite considerable researchers’ efforts in understanding voice …

Live streaming e-commerce has been booming in recent years. This paper investigates the pricing and live streaming adoption strategies of competitive e-commerce firms. We consider the differences in product quality and consumer heterogeneity and …

This research examines the impact of fake reviews on consumer satisfaction within the e-commerce domain, using a dataset from JD.com to develop three statistical models. The analysis reveals that although fake reviews initially boost product …

Multiplayer online games are currently the most popular type of game, with virtual gifts providing the main income support for online live-streaming gaming platforms. However, there is little understanding regarding what consistently drives …

The seismic impact of the COVID-19 outbreak has accelerated the evolution of resilient supply chains, shedding light on the indispensable role of digitalization in this trans-formative journey. In tandem, a wave of e-commerce proliferation and a …

This study endeavors to investigate the potential synergies resulting from the integration of artificial intelligence (AI) technology and visual communication design (VCD) in the domain of metaverse e-commerce. The primary objective of this study …

As image-based communication proliferates, the business value of image sentiment analysis is rapidly growing, particularly in fields like advertising where consumers receive emotional cues through visual stimuli. However, most existing research on …

To cope with the challenge caused by the lack of physical evaluation, many e-commerce platforms introduce a showroom channel, in which consumers can feel and touch products before purchasing. Based on this background, we consider there are two …

Rural tourism plays an important role in advancing the rural economy but faces unexpected risks and challenges such as the deterioration of operational performance. Information and communications technologies (ICT) – such as digital payment …

Collaboration and value co-creation are important drivers of the continuous growth of e-commerce, which is expected to reach US $6.4 trillion in 2024 despite current global crises. Only a few transaction platforms currently dominate e-commerce …

In the era of invasive social media and advanced artificial intelligence, sentiment analysis has become a vital tool for e-commerce and businesses to grasp user needs and monitor brand perception. This is particularly relevant in the film …

Online grocery shopping (OGS) has significantly risen due to accelerated retail digitization and reshaped consumer shopping behaviors over the last years. Despite this trend, the German online grocery market lags behind its international …

This paper explores the role of artificial intelligence (AI)-powered voice assistants (VAs) in the context of online shopping, with a specific focus on Indian consumers. Through a quantitative research approach, data were collected with an online …

Incorporating fluency theory into a user experience design framework, this study utilises design considerations, drawing on complementary angles of the two theoretical domains, as a foundation with the ultimate goal of creating beneficial mobile …

With the advent of reform and an open economic policy, the tourism domain has undergone accelerated growth paralleled by an enhancement in people’s standard of living. The diversity in tourism offerings corresponds to the evolving preferences of …