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Erschienen in:
Introduction: In Search of Business Models in Social Entrepreneurship—Concepts and Cases Kapitel lesen Erstes Kapitel lesen

2021 | OriginalPaper | Buchkapitel

10. Community-Based Business Model of Indigenous People: Indigenous Entrepreneurship, Innovation and Value Proposition

verfasst von : Jackson Khumukcham

Erschienen in: In Search of Business Models in Social Entrepreneurship

Verlag: Springer Singapore

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Abstract

This chapter is an empirical contribution to the field of the business model and value proposition research domain that locates the central focal point of the business model through a blend of indigenous entrepreneurship. This chapter gives a lens to visualise the central logic of business model from cultural aspect of the indigenous community. Through employing an ethnographic research approach, the research visualised a journey of tracing the pottery product, its business model and value proposition. This chapter revealed that the ‘time and coincidental instances’ are the prime factor of bringing innovation in the business model, as well as a new way of value proposition. This study asserts that business model innovation can be the consequences of ‘the intersections of coincidence events/efforts that lead to the creation of new opportunities, a new marketplace, a new business model and a new value proposition together at a given time.’ Further, the research argues that entrepreneurs’ mindfulness on the opportunities and the changing trend in the market bring changes in the way of doing business and brought a new design to the products that ultimately contribute to an innovative business model.

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Vorheriges Kapitel Female in Indigenous Entrepreneurship: Inquiring Family Dimension
Nächstes Kapitel Open Innovation Approach for Small and Medium Enterprises: An Evidence from Indian Software Product Firms
Fußnoten
1
Panthoibi is the female goddess of the Manipuri Meitei community. She is portrayed as the female divinity associated with war, combat, courage, love and adventure. According to the beliefs of the Meiteis, the creation of the earth and heaven has been symbolically presented in the history of Panthoibi.
 
2
Melastoma malabathricum, also known as Malabar melastome is a wild flower of Manipur.
 
3
Chaphu is a local name of traditional pot.
 
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Metadaten
Titel
Community-Based Business Model of Indigenous People: Indigenous Entrepreneurship, Innovation and Value Proposition
verfasst von
Jackson Khumukcham
Copyright-Jahr
2021
Verlag
Springer Singapore
Buch
In Search of Business Models in Social Entrepreneurship

Print ISBN: 978-981-16-0389-1

Electronic ISBN: 978-981-16-0390-7

Copyright-Jahr: 2021

DOI
https://doi.org/10.1007/978-981-16-0390-7_10

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