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2024 | OriginalPaper | Buchkapitel

A Post-socialist Reading of Displaced Images from the Global South: The Case of Roma, Eastern Europe’s Oriental Other

verfasst von : Cristina Galalae, Tana Licsandru

Erschienen in: Postcolonial Marketing Communication

Verlag: Springer Nature Singapore

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Abstract

Consumer research studies illuminate how visual media and marketing representations can disempower and marginalize some social groupings and reinforce existing oppressive categorizations and power relations.

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Vorheriges Kapitel A Decolonizing or Recolonizing Mindset? Semiotic Analysis of a Qurban Donation Appeal to Africa in Turkey
Nächstes Kapitel Jazzin’ Jim, Talkin’ Tut: A Colonialist Confesses
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Metadaten
Titel
A Post-socialist Reading of Displaced Images from the Global South: The Case of Roma, Eastern Europe’s Oriental Other
verfasst von
Cristina Galalae
Tana Licsandru
Copyright-Jahr
2024
Verlag
Springer Nature Singapore
Buch
Postcolonial Marketing Communication

Print ISBN: 978-981-9702-84-8

Electronic ISBN: 978-981-9702-85-5

Copyright-Jahr: 2024

DOI
https://doi.org/10.1007/978-981-97-0285-5_10