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Erschienen in:
VUCA and Its Impact on Business Organizations Kapitel lesen Erstes Kapitel lesen

2024 | OriginalPaper | Buchkapitel

45. The Order of Business Process Digitalization in Romanian Small- and Medium-Sized Enterprises

verfasst von : Tudor Faragau, Oliviu Matei, Laura Bacali, Rudolf Erdei

Erschienen in: Management, Innovation and Entrepreneurship in Challenging Global Times

Verlag: Springer International Publishing

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Abstract

Our exploratory research study’s main objective is to analyze the technical digitalization requirements of 60 commercial contracts signed with Romanian Small and Medium Size Enterprises from the field of Services, Healthcare and Manufacturing, in order to assess the context, process improvement, order, and perceived importance of digitizing 9 main groups of business processes, such as those belonging to: Marketing, Sales, Sales Order, Invoices, Price Management, Projects, Post Sales, Calendar Management and ETL. The findings of this study may be used not only to provide a glimpse into the context and order of business process digitalization, but also to show for which business processes SMEs in Romania are willing to invest for their digitalization.

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Vorheriges Kapitel Holistic Marketing and Integrative Innovation of Sustainably Competitive Products
Nächstes Kapitel Leveraging Digital Systems and Online Marketing for Increased Profitability
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Metadaten
Titel
The Order of Business Process Digitalization in Romanian Small- and Medium-Sized Enterprises
verfasst von
Tudor Faragau
Oliviu Matei
Laura Bacali
Rudolf Erdei
Copyright-Jahr
2024
Buch
Management, Innovation and Entrepreneurship in Challenging Global Times

Print ISBN: 978-3-031-47163-6

Electronic ISBN: 978-3-031-47164-3

Copyright-Jahr: 2024

DOI
https://doi.org/10.1007/978-3-031-47164-3_45

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